Rewiring How You Think About Work
A reflection on treating work as evidence, developing craft, and learning to care about the quality of what you create.
The Map Beneath the Music
Spotify doesn’t simply store songs. It models them. Once something is modelled, it can be organised, recombined, personalised, and surfaced in completely new forms.
Working at the Meta Level of Design
At the meta level, you are designing the abstraction layers, organising logic, and system of systems that make many screens, flows, and journeys possible in the first place.
Meta Design: Why Zooming Isn't Enough
Zoom tells you how much to see. Dimensions tell you what to see. Meta-level logic tells you how to think about what you’re seeing.
Designing with Data: A Mindset Shift for the Future of UX
Designers today have an unprecedented opportunity to rethink how they approach problem-solving. The gap between the traditional design mindset and the engineering mindset has long been a challenge, but it doesn’t have to be. The rise of dynamic, data-driven experiences is reshaping digital products...
The Age of the High-Agency Generalist
High-agency individuals don’t wait for permission or perfect conditions; they create momentum through resourcefulness and resilience.
Designing a Responsive UI Design System with Webflow
Webflow is not really marketed as a Product Design or prototyping tool per se, but I've found it to be total game-changer for how I design.
Creating a children’s book. Lessons learned.
”Those drawings are soooo bad. Mammy, look at how bad these are!”Oooph! That’s the sound of testing an early prototype with your end users...
Designing for the Connected / IoT worker
The terms ‘Connected Devices’ and ‘Internet of Things (IoT)‘ may sound like industry buzzwords at the moment, but with solid ideas and strong design guidance from the outset the opportunities are real...
